Once the lid, limit, barrier is removed (whether you’re an individual or a company), the inevitable result is expansion:
What if the perception from employees, across the globe, were that their leaders professed and practiced the mantra of Keep Investing In People”.
Their perception (based on each word of the mantra) will be as follows:
Keep – This tells them that this is not a one time event. This gives them confidence in leadership’s commitment and triggers employee loyalty.
Investing – Investing communicates to employees that they are valued and that they are not a means to the end.
In – “In” versus “on” shows the employees that the leadership is just as concerned and committed to the employee’s goals and personal values as much as corporate goals and values.
People – People, not just profit, triggers a perception of caring.